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Sunday, October 3, 2010

Washington State: the hard sell

I like Washington State wines, order every time I go up there, I'm impressed by his passion and drive the winemakers and wine quality. But I have to say that always seems to be a kind of Washingtonians resentment toward California.

On the one hand, they're always reminding us of the Golden State of California here is too hot to make our alcoholic wine grapes is balanced, too, they lack a clear sense of elegance, we are on the same latitude as the Sahara or something. While they, Washington State, are the same width as the Bordeaux wines, they are more balanced, et shrill violin.

On the other hand, California sell, what?Wine 10 times more than the State of Washington wine of California is famous ... all over the world, when not Washington wine. wine has "California" this Washington profile is where wine and Washingtonians Chen, but don't know exactly what to do about it.

Today is reporting that ????????? is associated with the State of Washington is again trying to "raise the profile of the industry," this time by inviting dozens of wine buyers in the United States restaurants ????"???????" tour wineries, vineyards.

Always book gatekeepers to the wine.Personal contact is likely to lead to a sale to a customer between people dedicated to these species junkets. but also have their limitations. A goalkeeper — be the owner of the restaurant, the sommelier or buyer for a large chain--who gets invited to explore Washington wine country are invited to explore the most also receives other countries in the world of wines. At the end of the day, a pleasant experience in Walla Walla trumped by the pleasant experiences, the Barossa Valley in Colchagua. Buy wine there are ultimately far more reasons to buy wine, or not to buy wine, than the fact that it has a place to explore.

This article was voted by A.P. quote is attributed to somm of Michael Mina, Tony Cha. When asked if he meant to devote a section of his Washington State wines wines — which by the Washington wine Commission suggest would be a nice idea-Cha said quietly, "we have a few Washington wines, but there was never a section devoted to us," he said. "I want it to change, sociable." This is a big "but" what Cha ... really meant was, "but he did not intend to change." I cannot imagine the wines having a section for Washington wines, unless it is actually the State of Washington, even then it would be strange.

Cha theorized, like NAPA gets more expensive, Washington was the step and enjoy being a low-cost alternative to more species Bordeaux, Syrah. I sure hope this ???????? Washington wines.The problem is that the recession is driving prices down in Napa, even when it does so, the other regions in California are improving rapidly.If you're just trying to sell wine ?????? understood area of the customer, it is easier than the Paso Robles Walla Walla?I don't think what is the story? "Walla Walla is also slightly attractive in Eastern Washington State.No, not the State of Washington, Washington.You know where to Tel Aviv. No, it doesn't rain there all the time in Walla Walla, in fact, is what they call as the rain shadow "

And so on.

Paso Robles vs.: "in California's central coast, midway between San Francisco ???????????? kapha Brown Interior, but it is there by breeze off our sommelier is Pacific. very excited their wines".

Now, this is the message that you can take to the Bank.

This value is used where ' 1 October 2010: 59 6 am, is filed under marketing, opinion, industrial areas, you can keep track of wine. all responses to this entry through the RSS 2.0 feed you can leave a response, or trackback from your own site.

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